Team


The Business Shaper team consists of some of Australia’s foremost expertise in sustainability, CSR, climate change and “green” communication delivering sustainable business practices to business, government and not for profit organisations.

With extensive local and international experience, we help each organisation find practical, realistic, measurable ways to advance their sustainability practices and achieve genuine, lasting competitive advantage.

  • Dan Atkins
  • Nick Palousis
  • Nadya Krienke-Becker
  • Steven Szyndler
  • Luke Wynne
  • Lana De Jager
  • Cedric Dufour
  • Stefanie Menta

Dan Atkins

Dan has advised many of the world’s leading companies including Toyota Motor Corporation, Novo Nordisk, Norsk Hydro, UBS, Amcor, Santos, Europcar, BHP Billiton, Spotless, National Foods and 7 Eleven. Dan was also the former Project General Manager of Environmental Affairs for Toyota Australia, where he headed up both the corporate and manufacturing environmental groups.
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Nick Palousis

Nick is a partner for Business Shaper, with experience in sustainability and climate change strategy, risk management, business analysis and systems integration.
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Nadya Krienke-Becker

Nadya has over 20 years of marketing, brand and communication expertise within Australia, UK and Europe. Nadya works with companies who require strategic marketing, brand and communication expertise, and the development and implementation of brand and communication strategies.
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Steven Szyndler

Steve is an Associate with Business Shaper coming from a background in engineering, project and risk management.
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Luke Wynne

Luke is an Associate with Business Shaper and has expertise with corporate, education and non for profit sectors. As a former teacher, Luke utilises his extensive knowledge and understanding of climate change science to assist in the development of training and education materials, including presenting on the business case of sustainability. Luke’s skills and expertise lie in communicating often complex topics and information in a manner that is clear and easily understood.
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Lana De Jager

Lana joined us as an Associate in May 2008 and is responsible for art direction and graphic design. Lana has 15 years experience as a designer and her forte lies in assisting clients to communicate their sustainability messages, programs and performance by generating powerful and interesting visual materials that engage and inspire.
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Cedric Dufour

Brand Shaper Associate, Cedric Dufour, is a graphic and multimedia designer that uses his knowledge of communication trends, technological advancements and software developments to deliver innovative design solutions with high impact.
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Stefanie Menta

Stefanie joined the Shaper Group in June 2010 as Marketing and PR Assistant, bringing skills and experience in PR & Marketing Communications and sustainability.
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Business Shaper works collectively with Brand Shaper on projects where integrating sustainability via a brand and brand value chain is imperative.

Brand Shaper helps organisations by integrating sustainability into their core brand proposition, throughout a brand value chain from suppliers to all consumer touch points and into communications. As a team of strategists, communicators and designers who have an in-depth understanding of sustainability governance; Brand Shaper ensures that all work and claims are backed up by substance and abide by national standards, creating greater credibility and brand loyalty for our customers.

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